Andrew Stovicek
If you run your own VirtueMart on-line store with products of various nature, you may have needed VirtueMart products types because these allow you to set custom products properties and implement parametric search, placed above them. Also, you may have found these too difficult to handle, use and set up.
One of the critical success factors of every e-commerce solution, and one of great importance, is a checkout process. A checkout has to be as simple and intuitive as possible. Why? Because during checkout, people enter their sensitive data and they have to decide about spending their hardly earned money. If the checkout is too complicated, they can change their minds.
Facebook is the phenomena of our time. Hundreds of millions of user spend their working and leisure time there. Therefore, it is definitely a great place to sell your goods, isn't it? There are thousands of possible customers, aren't there? But there is a catch. According to the statistics, Facebook users are not often willing to leave the Facebook environment...
